AdaptlyPost, a social media scheduling platform based in Gdansk, Poland, has made its connector available in Anthropic's Claude directory, enabling Claude users to create, schedule, publish and analyse posts across ten social networks without leaving a chat session.
Contentstack released a September 2026 update to its Assets add-on introducing AI-generated metadata, background duplicate-image detection and a new self-service subscription model, alongside headless CMS improvements covering bulk operations, multi-provider SSO and an API behavior change.
Growth consultant Jason Shafton of Winston Francois outlines five measures — brand presence on buyer prompts, answer accuracy, AI referral conversions, branded search volume, and self-reported attribution — to help B2B companies determine whether their AI search activity is generating qualified pipeline, not just impressions.
Search Engine Journal has announced a webinar scheduled for October 14, 2026, in which STAT's Tom Capper will outline measurement challenges posed by AI Overviews and large language models and offer tactical solutions for enterprise SEO practitioners.
Jon Miller, co-founder of Marketo, and Nick Bonfiglio, Marketo's former EVP of Global Product, launched Phave on September 23, 2026 — a marketing automation platform whose AI engine, Maestro, sequences marketing touches for individuals, accounts, and buying groups rather than relying on fixed rule-based journeys. Priced at $36,000 per year, Phave positions itself as a direct replacement for Marketo, HubSpot, Pardot, and Eloqua.
Amazon Business has unveiled "Amazon Business Deals," a tool enabling third-party sellers to create volume and tailored offers for corporate customers. Announced at the Amazon Accelerate event in Seattle, the feature targets the platform's 11 million business customers — ranging from small shops to Fortune 100 companies — and focuses on high-spend categories including IT, office supplies, and maintenance and repair.
Enterprise digital visibility company Conductor has appointed Wei Zheng as Chief Executive Officer, promoting her from her previous role as Chief Product Officer. The move comes as Conductor deepens its focus on Answer Engine Optimization (AEO) amid the growing influence of AI on how consumers discover and evaluate brands.
Grid My Business, a local SEO platform, has launched AI Search, a feature that lets businesses and agencies measure how often and where they are mentioned across four AI platforms — ChatGPT, Google Gemini, Google AI Mode, and Google AI Overviews — across different geographic locations.
Google has announced plans to phase out its 15-year-old Dynamic Search Ads format in favour of AI Max, with automatic migration set for February 2027, while OpenAI is simultaneously rolling out new advertising products for ChatGPT, including Sponsored Agents and direct ad purchasing in India and other markets.
A September 2026 article by TechWyse argues that SaaS companies should deploy self-guided, interactive product demos earlier in the buying journey to address growing buyer preference for rep-free experiences, citing Gartner data showing 67% of B2B buyers prefer to avoid sales representatives.
Demandbase has introduced Mojo, an AI agent designed to convert a stated B2B marketing strategy into a live, cross-channel campaign and continuously refine execution based on performance signals, marking a shift from task-specific AI tools toward fully agentic campaign management.
At Yandex's Practical ML Conf on September 19, 2026, two talks in the 'Network' hall presented NEEDLE — a proposed online benchmark for search engine APIs used by agents — and Ouroboros, a coding agent with a constitution, memory, and the ability to commit to its own repository. Both talks were broadcast live and free on YouTube, though neither project has yet published a full methodology or repository.