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3 stories for “Dots”Page 1 of 1
Content Operations

OpenAI Launches Dots Persistent Agent at DevDay, Targeting Marketing Workflows

OpenAI introduced Dots at DevDay on September 29, 2026, bringing persistent AI agents to ChatGPT that can carry context across marketing tasks — from research to content drafting — without requiring a new prompt each time conditions change. The launch initially targets ChatGPT Pro, Business Premium and Enterprise users, with one Dot per user. No independent performance data has yet been published.

2 min read
Content Operations

OpenAI launches Dots, persistent AI agents aimed at continuous marketing and enterprise work

OpenAI introduced Dots on September 29, 2026 — persistent AI agents powered by GPT-6 Astra that can maintain context, operate across more than 4,000 connected apps, and continue working toward goals without waiting for a new user prompt. The rollout begins across Pro, Business Premium, and Enterprise plans, with implications for marketing operations, content workflows, and enterprise governance.

3 min read