| Name | Value | Date | Basis | Source |
|---|---|---|---|---|
| GOOGL | 343.50 | Regular-session close | Nasdaq via Yahoo Finance ↗ | |
| MSFT | 517.53 | Regular-session close | Nasdaq via Yahoo Finance ↗ | |
| META | 728.08 | Regular-session close | Nasdaq via Yahoo Finance ↗ | |
| RDDT | 147.86 | Regular-session close | NYSE via Yahoo Finance ↗ | |
| HUBS | 214.53 | Regular-session close | NYSE via Yahoo Finance ↗ | |
| ADBE | 237.69 | Regular-session close | Nasdaq via Yahoo Finance ↗ | |
| CRM | 234.69 | Regular-session close | NYSE via Yahoo Finance ↗ |
AdaptlyPost, a social media scheduling platform based in Gdansk, Poland, has made its connector available in Anthropic's Claude directory, enabling Claude users to create, schedule, publish and analyse posts across ten social networks without leaving a chat session.
A new Creator AEO playbook from social media platform Later, based on a survey of 487 marketers, finds that as many as one in three AI answers cite creator content, while most brands continue to invest their AI search budgets in company-owned channels that AI models weigh least.
A Sprout Social survey of 2,286 consumers across the US, UK and Australia finds that more than half plan to reduce holiday spending amid tariff concerns and rising prices, while social media has emerged as a top destination for gift discovery and customer service throughout the shopping journey.
Darkroom, an AI-native growth marketing agency, has launched Shadow — an AI workspace it built and used internally for six months — into public beta. The tool connects a brand's commerce and marketing data into a shared brand library and enables human-AI collaboration in multiplayer threads, with plans starting at $120 per month.
Google is experimenting with a "Dive Deeper" feature in Discover that opens an AI-generated topic overview directly from a feed card, potentially keeping users on Google-owned surfaces before — or instead of — visiting a publisher's site. The test begins with video content and raises new measurement questions for publishers tracking the gap between AI impressions and actual referral clicks.
EMARKETER principal analyst Sky Canaves says AI is adding complexity to the consumer purchase journey rather than collapsing it, with shoppers using AI primarily for mid-funnel research while social media overtakes search engines for product discovery.
Google is testing a program that pays publishers when their content meaningfully contributes to AI-generated answers, while simultaneously acknowledging that Search Console reporting for AI search results remains inadequate. Meanwhile, Google lowered the follower threshold for Search profiles to 10,000, and Cloudflare introduced a new setting allowing sites to block AI training without cutting off search crawlers.
